Oasis Orthodontics

From $2 million To $26 million In Just 7 Years!

Overview

Dr. Ben Fishbein doesn’t care what you think is "possible"…

The City of Pensacola sits at the very end of Florida’s Panhandle, about 10 miles from the Alabama border. In 2020, the entire county checked in at a population of just 316,691 people—so it’s not the first place you’d think to look for the nation’s biggest orthodontic success story.

But Dr. Ben Fishbein didn’t let others’ expectations hold him back. When we met him in 2014, he had already grown a successful $2.6M practice. And while many doctors might have felt satisfied to grow slowly and temper their expectations at that point…not Dr. Ben.

Instead, he tripled down on his marketing budget, tested new ideas continually, and hired HIP to help him scale his business to the stratosphere.

Over the following 7 years, we have worked alongside him, using digital ads, SEO, and video to 10X his business, growing revenue to $26 million per year. And he’s now the go-to mentor for ambitious orthodontists from coast to coast.

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HIP Helped Fishbein Orthodontics Achieve:

+ 10X revenue to $26M per year!

+ Grow online conversions by 500%

+ Get 10X ROI on their marketing spend

You need to work with someone who understands the industry…with HIP, they know exactly the right points to hit on and can really get you a nicely finished product with the minimal amount of time taken. – Dr. Ben Fishbein

Maximizing AD ROI

Over $10 Million Per Year In Leads From Digital Ads

Dr. Fishbein was successful and heavily invested in brand marketing when we met him, but he didn’t have any ‘direct response’ marketing setup to create immediate leads online.

We started by setting up Facebook and Facebook Messenger ads, which began delivering new leads every single day. That influx of ready-to-commit leads helped them start more patients every week, and they saw immediate revenue growth as a result.

Over the years, we’ve perfected our ads with them, tested thousands of concepts and ad copy, and continually updated and optimized our campaigns. In 2021, we created 1,145 Facebook/Instagram leads and 697 Google leads for their practice, with a combined potential value of over $10 million!